Orange SEO blog discusses anything new and current in the digital marketing world. Because we work with influential people in the digital marketing scene we are always on the cutting edge of strategies and information.
If you run a website or online business, ranking high on Google search results can be a game-changer. Higher search rankings translate to increased visibility, traffic, and revenue. However, ranking high on Google search results is not an easy feat, and many websites struggle to achieve it. In this article, we will explore the top ten reasons why you might not be ranking high on Google and how to fix them.
Recently, Moz has changed their Moz domain authority metrics to reflect more accurate information. This has brought up a topic that has been debated for many years by SEO experts and I have to say I don’t agree with Moz. I have been doing SEO for over 10 years and I don’t agree with Moz that “domain authority is not a metric used by Google in determining search rankings and has no effect on the SERPs”
Every year the search engines update once or twice and change the entire algorithm on how websites will be ranked. For people in the digital marketing industry this makes our job extremely hard and also increases search engines revenue because people end up relying on adwords because the search engines are to unpredictable.
